October 2009 – RAD Strategies

New UNR Extended Studies Course Focuses on Personal Branding

If Google is your new business card, then managing your personal brand online is critical. The University of Nevada, Reno Extended Studies Program offers a new course this November designed to assist students with hands-on techniques to build the online presence needed to remain competitive in today’s economy. “Google is...

October 16, 2009By admin_radbrand, Engaging, Networking, Personal, Positioning, real worldextended studies, Google, UNR0 CommentsRead more...

Volkswagen’s Fun Theory

Recently, I stumbled across a video (thanks to Facebook) that tested “the fun theory.” The video shows the everyday use of an escalator compared to the use of a stagnate staircase located right next to the escalator. It’s very apparent that more people chose to use the escalator in their...

October 16, 2009By admin_radbrand, Community, fun, publicity, stunts, YouTubepublicity, stunt, volkswagen1 CommentRead more...

Texting while driving PSA…too harsh?

A few weeks ago, I stumbled across this CNN newscast regarding a British PSA about texting while driving. I watched this video and then sent it out to all of my friends and family knowing how hard it would hit all of them. This PSA is graphic to say the...

October 2, 2009By admin_radTexting, Trends, YouTube0 CommentsRead more...

The Silver Spikes!

We worked this week on preparing three great entries into this year’s PRSA (Public Relations Society of America) Sierra Nevada Chapter Silver Spike Awards. It’s a great exercise for us as a team, forcing us to step back from the work we’ve been so close to this past year and really look...

October 2, 2009By admin_radAwards, deadlines, Evaluation, Silver Spikes0 CommentsRead more...

Monthly Archives - October 2009

New UNR Extended Studies Course Focuses on Personal Branding

Volkswagen’s Fun Theory

Texting while driving PSA…too harsh?

The Silver Spikes!