It’s great to see you again. I've neglected you but that’s all about to change. You see I have lots to talk about. I sense this year is going to be amazing and filled with adventures, opportunities and incredible success. I want to take you along for the ride. We’re going to be talking...
November 2 marked the first night of the University of Nevada, Reno Extended Studies 4-week class, “Google is Your New Business Card: Building a Valuable Personal Brand,” that I was invited to co-teach. The goal was to equip the participants with the knowledge, tools and resources to begin to develop...
If Google is your new business card, then managing your personal brand online is critical. The University of Nevada, Reno Extended Studies Program offers a new course this November designed to assist students with hands-on techniques to build the online presence needed to remain competitive in today’s economy. “Google is...
Recently, I stumbled across a video (thanks to Facebook) that tested “the fun theory.” The video shows the everyday use of an escalator compared to the use of a stagnate staircase located right next to the escalator. It’s very apparent that more people chose to use the escalator in their...
We’ve all seen Tweets that use the phrases, “OMG,” “totally,” and of course, “!” used as punctuation throughout. Even better are the multiple “!!!!!” This is absolutely acceptable for individual Tweets if that’s how that individual communicates. However, if the voice of your brand is communicated that way, it’s worth...
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