Article originally appeared in the February 20, 2012 edition of the Northern Nevada Business Weekly. Over the last year, public relations has had the dubious honor of being listed in the top 10 most stressful jobs in the U.S. In one report, it was listed as number two under firefighters, which...
It was the year the snow came…a little later than anticipated. So what’s at tourist based economy to do? Bring in heavy hitters to tell the story. How about having Olympic Gold Medalist Jonny Moseley and 3rd ranked in the world freestyle skier Sho Kashima tell the Reno-Tahoe story – that...
With all this talk around Reno about food trucks, like them or not, it’s all the rage. LA, San Francisco and New York are leading the way in making food fashionable. But what happens when Gap gets a hold of the idea? Kitschy and pure genius at the same time. The...
RKPR Inc. WANTS YOU if you have successful pitches under your belt, you’re engaged in social networks and have the ability to adapt to the changing world of communications at the drop of a hat. RKPR Inc. is hiring for a senior account executive with demonstrated experience in the following areas:...
Keeping up with social marketing seems as though it’s as much about keeping up with the new changes as it is the names themselves. With words such as Foursquare, Gowalla, Loopt, Groupon, Yelp and of course Facebook and Twitter, it really comes down to engaging the user and now, providing...
Okay, while that might not be completely accurate, it is. Kristen Power who has been with RKPR for three years is packing up and moving to Kanab, Utah. As a native Nevadan and Renoite, this is big. For us, we’re excited that she’s still going to be part of the...
Each year the chapters of the Public Relations Society of America call for submissions in their annual awards programs, locally called the Silver Spike Awards. It’s an opportunity for PR pros to submit their top work over the past year to be judged by their peers and, hopefully, rewarded for...
Last week Facebook upped the ante on location based social networking with Facebook “Places.” “Places” provides an opportunity to for you to share where you are with your Facebook friends. It’s been less than a week since the launch of this new, fancy tool and after a bit of confusion,...
Note: RKPR Inc. was contacted by the Nevada Commission on Tourism (NCOT) as a possible stop in a six week program they were pulling together for Ben Martinac, a student from Germany studying Tourism Management. Ben had attended an NCOT international media FAM a year earlier and was on a...
When you live and breathe a client’s work every day in the office leading up to an event sometimes it’s hard to head to the actual event after hours. Fortunately we work with some really great events and attending their events is an opportunity to relax, catch up with friends...
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